How to Master the Art of Face-to-Face Meetings!

How To Master The Face-to-Face Meeting

Yes, as a Small Business you are going to have to have lots of Face-to-Face meetings! You might need one to establish yourself to someone new, or meeting someone at a Networking Event. You can transfer the skills to any meeting you have! You might hide behind your emails or your Skype calls, but Face-to-Face or phone calls are some of the best ways to communicate with potential partners and clients! I’m going to teach you some quick tricks on how to master the art of the Face-to-Face meeting, guaranteeing you future clients, future partners and a great reputation! YOU’VE …

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Taking The Batteries Out, Giving Them A Blow And A Rub – No Innuendo Intended!

Tips on business presentations

Taking The Batteries Out, Giving Them A Blow And A Rub – No Innuendo Intended! Its about ‘pushing through’ when you know things haven’t quite turned out the way you’ve expected them to. In the back of my mind I had a feeling it would be the case, because experience tells me so. However, for my colleague Helen, it was an eye opener, so let me explain On Tuesday we had to deliver a seminar on digital strategy working alongside Nat West. The event had 47 people booked on, however only 13 people turned up, which automatically puts us on …

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Why Your Business Should Start Preparing For Christmas NOW!

Why Your Business Should Start Preparing For Christmas NOW!

I know, I know – it’s mid-September and you haven’t even considered an Advent Calendar let alone the whole Christmas season! I’m telling you now, you really need to start thinking about it for your Business, and we’re now in the Golden Quarter! Most businesses working in, say, retail know that Christmas is a very important time of the year. From my previous job in another agency, they started planning their Christmas campaigns in June/July! Why did they plan now? So they were ready for the big rush! You need to make sure your website is ready, your Social Media …

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How to improve your Google AdWords quality score?

That’s right ladies and gentlemen, as promised we are back with a follow up to our “How does Google AdWords work?” post from a couple of days ago. I would highly recommend you go and read that one first or, if you’re already a self-proclaimed AdWords aficionado, by all means read on and you may just learn something new. Without further ado, let’s get straight into this important PPC topic. What is quality score? Quality score is of paramount importance when it comes to running a successful AdWords campaign. It is Google’s metric of how relevant your ads, keywords and …

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Dealing With Grey Areas

Qasim Majid On Greya Areas in Business

Those who know me well, would describe me as a ‘straight to the point’ ; very black and white type of a person, who’s either all in or all out. Thinking about …it (and no disrespect intended), I’d be crap at a consulting type job. Mainly because I wouldn’t have the knack for expatiating business documents, processes, or even conversations; to then justify charging more by the hour. Where a consultant would use three pages of foolscap, (for the youngsters, this is like A4 sized paper, from back in the day), to write a business proposal, I’d probably wrap it …

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How To Decide The Right Social Media Platform For Your Business

So if you’re reading this, you’re interested in getting your Business on Social Media, which is good. It also means your Business should be! It also means your Business isn’t on Social Media right now, and it should be! However, it can be really hard to choose which profiles to put your business onto. Do you stick faithfully to one social media platform, or do you branch out into all of them? I can offer you 4 tips to help you choose the best profile for you. They are: ASK YOURSELF AN IMPORTANT QUESTION You need to look at each …

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How does Google AdWords work?

How does Google AdWords work

Ahhh Google AdWords, a personal favourite of many digital marketing agencies. It’s tried and tested highly targeted method for getting the right customers through the virtual door of your business. For those not in the know, AdWords is the advertising platform where advertisers bid on certain keywords in order for their adverts appear in certain Google search results. We’ve all seen these adverts. When you search pretty much anything into Google these days, the top 1-4 search results all come accompanied with the little green “Ad” box showing you that this search result us not an organic one. There are …

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What I’ve learnt about Digital Marketing Strategies

So at the beginning of this week, I was told I would be delivering a Seminar to a group of 50+ about how to create the perfect Digital Marketing strategy. Boy was I excited! (That’s not sarcasm, by the way, I love doing these things!) If you’re interested in attending the seminar, there are some tickets still available! It’s a free event being run by NatWest on the 12th September. Click here to find out more! I started to put my thinking cap on, looking at what I currently do for clients when helping create their Digital Marketing strategy as …

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Why Use Facebook ads?

how to use facebook ads

Facebook has 1.9 billion monthly users and that is bloody astonishing really isn’t it? Over a quarter of this planet’s population choose to partake in viewing endless prank videos, keeping up to date with Dan Bilzerian’s rather enviable existence and finding out what Harry Potter character you are on a shared Buzz Feed Quiz. It’s an extremely varied, everchanging platform and its endless supply of instant, easily digestible content will continue to satiate the interests of humanity for many years to come. Due to that objective fact of longevity, Facebook is a great platform for businesses to advertise their products …

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5 Simple Ways You Can Make The Most of Your SEO!

An image of a cartoon Club Sandwich

SEO is the Bread and Butter of Digital Marketing. Actually, I think I’m selling it a bit short. SEO is the Club Sandwich of Digital Marketing. Stay with me. It’s got your standard Bread and Butter, but it’s also got so much more! You’ve got all that additional goodness sandwiched between 3 slices of delicious Bread. You need to truly understand the amazingness that is SEO to fully get the most out of it, and I’m about to give you 5 tips on how to get more out of your SEO optimisation. Define what you really want Do you want …

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